Down-to-Earth and Genuine, the Modern Craft individuals prefer authenticity over ornamentation. They appreciate the artisan’s work for the uniqueness and the industrial style’s structure for the raw and unpolished edginess. Finding inspiration from both the rural and urban worlds, they will use recycled pieces and natural elements like stone, leather, and wood as their chosen materials.
THE LOOK | This aesthetic supports stripped back architectural details; here, we will find exposed bricks, concrete, recycled materials, large planks, and natural finishes. The mood is both industrial and craftsman.
HOW? | By completing this simple design approach with textured textiles and natural surfaces like cork, wood, and ceramic finishes that are tactile and conducive to a true sensory approach to design.
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Use them as they are made, or mix and match their sections to create the perfect storefront for your brand.
The modern man still jots down his grocery list on a piece of scratch paper.View it Now
The use of natural wood and neutral tones brings a soulful touch to the interiors. In order to create tension and visual interest, the textures and textiles inspire a sense of nobility by conveying the charm of traditional patterns with a contemporary twist. The texture of woven wool, reminiscent of classic menswear, combined with the heavy leather of the saddle imbues the décor with a quiet masculine energy.View it Now